Saturday, January 25, 2020

Culture in South Korea

Culture in South Korea Have you ever thought about how many different cultures there are around the globe? No two cultures will ever be the same, they are all very unique in their own ways. One of these global countries is South Korea. The United States has a great relationship with South Korea. After World War II and the Korean War, the United States is currently at peace with South Korea. The relationship with the United States is just one of the many things that South Korea can offer from its country. From the amazing physical features, exciting holidays and traditions, and also to the government and economy, this is just one of the beautiful countries to look into. The country we are researching is South Korea. It is located on the continent Asia, below North Korea, and it is near Japan and China. South Korea is 38,691 miles squared while the U.S is 3,797,000 miles squared. That is about 20% of the size of California! Even though South Korea is that small, it has a population of about 55.22 million people. South Korea consists of mostly mountains in the east, and has many coastlines and beaches in the south. Unfortunately, many of the mountains and coastlines are taken up by buildings, and apartments, but still many of them exist allowing one to travel these natural formations. Even though with many of the natural formations still around, South Korea is starting to lose many of their natural resources due to theÂÂ   resources being over harvested. Some of the natural resources are still around and grown, like food, but most of it are brought in from other countries because Korea had either gotten rid of these natural materials by building many factories and housing over them, or over harvested them. Going through the list of South Koreas physical features, South Korea has very different climates all throughout the 4 seasons. The spring and fall are very short with temperatures that are between summer and winter. On the other hand, summer is very humid and hot while winter is long, cold, and dry. South Korea has the fourth largest economy in the world. South Korea made about 1.679 trillion ppp dollars in their gross national product in 2013, and their per capita income for 2013 was 33,440 ppp dollars. Most of the economy of South Korea comes from the companies and business that the people make. Many people in South Korea work in some form of business rather than agriculture. Usually people in the countryside work with the agriculture and livestock. Typically the farmers grow barley, wheat, rice, soybeans, and root vegetables, and they have livestock such as cows, pigs, and chickens. Koreas form of government is a Parliamentary Democracy. This means that that the country has a president and a prime minister. Currently the president in South Korea is Park Geun-hye and the prime minister is Hwang Kyo-ahn. Their Judicial system consists of the Supreme court of South Korea. The constitutional court of South Korea, six high courts, 13 district courts, family court, and a Administrative court. Their military headquarters are in Seoul, South Korea, and their minister of defense is Han-Min Goo. Also, Koreas crime rate is considered low. Now the tour heading towards the South Koreans culture, money holidays, etc. The currency for South Korea is called won. The country was created in around the 1950s after the war between North and South Korea. The main language for Korea is Korean, but other languages are starting to come in, for example English. Korean or Hangul was created by King Sejong in 1443 to help the common people to speak and write, before that a writing style called Hanja was used. The Capital of South Korea is Seoul. Like the capital Seoul, many other cities are urban cities, but that doesnt mean that there is not rural areas. Most of the rural areas are inhabited by much older people, while the urban consists of many younger people. South Koreans eat many different types of foods. Two biggest foods that they eat is Kimchi and Rice. Koreans even eat rice for breakfast, so they dont really eat the traditional things like cereal, pancakes, eggs and bacon. They also eat all sorts of seafood, and eats some th ings that people will call disgusting. One of the greatest thing about Korea, is that they deliver many different types of food to peoples homes, and they also have many places where they sell street foods. There are many different holidays and events in Korea. The Two big holidays in Korea are Chuseok, Koreas version of Thanksgiving and Seollal or Korean Lunar New Year. Both years are celebrated by seeing family and eating many different types of food. In Seollal, a tradition food called Tteokguk (rice cake soup) is eaten. Also, people play yutnori as a fun games. In Chuseok a food called Songpyeon, a Korean traditional rice cake which usually contains sesame seeds and honey as stuffing, but other ingredients such as black beans, mung beans, cinnamon, pine nut, walnut, chestnut, and jujube are used, is eaten and trade with neighbors. In both holidays, Koreans give respect to their elders and their ancestors, and wear traditional Korean clothes called Hanbok, hanbok is also wore during weddings by the bride and groom. Both holidays dont have an exact date and change each year depending on the Lunar calendar. Besides these holidays, Koreans have many special events. For example on Novemb er 11th, it is Pepero Day. This day is really meaningless, but it is a fun day where Pepero is on special discounts and sales. It is on November 11th because 11/11 is like the Pepero sticks. There are also many other meaningless, but fun holidays like Pepero Day. Other holidays, for example, are like Childrens Day. However, even with these fun holidays, education still plays a big important role to the people of Korea, and the holidays shouldnt take away the students focus of their work. In South Korea the literacy rate is 99.2% for males and for female its 96.6%. If you think school is hard here in America, well you are wrong. Most high school students in Korea attend school from 9am to 5pm, and they also take additional night schools and after school. However, students only take high school for three years because a year in a grade is usually longer than America. Even by a young grade like first grade, children start going to after school and are given a lot of work. Many of these students end up taking up the business career because that is what most of the Koreas economy is made out of. South Korea is unique from the U.S because of many reasons. One of these reasons is that in South Korea people eat seaweed soup, miyeokguk, during their birthdays. This is unique because in the U.S we eat cake. Another reason is that originally it was illegal to marry someone with the same surname. This is because the same surname makes someone distantly related, so you are technically marrying someone you are related too. Another thing is Koreans are actually very strict about a lot of things. For example, if a famous person makes a tiny mistake of driving after drinking, they could lose all their fame and may never even be able to come back in television. These are some unique things that South Korea has. South Korea is a very interesting and fun country. It is not just a country about K-Pop, (Korean pop), it is more than that. In our tour we experienced government, economy, holidays, and education. If you are a traveler or want to go to somewhere for a short vacation trip, South Korea is a place for you.

Friday, January 17, 2020

4p’s on Marketing

The Marketing Mix Strategies 1. Product Nokia's main product is mobile phone and it has a wide range of product portfolio including over a hundred devices. Nokia has produced the first mobile phone with the antenna inside, the first built-in camera, the first changeable faceplate or short-message chat function and so on. Nokia offers various mobile phones with varied quality, shape, size and color. Product segmentation is very significant factor in the mobile device market to reach all consumers. Nokia cell phones can be divided into three categories which is business line, the multimedia line and the connect line.The business line refers to the mobile phones that have priority functions such as connectivity (Bluetooth, WAP, internet connection), time management applications such as a calendar. The multimedia line is targeted the young users with N-series mobile phones that enable users to watch video and TV, play games, listen to music and the other features such as navigation, larg e capacity hardware. The connect line category's users consist students who do not have disposable income or do not want to pay a lot of money for a mobile phone.These devices are still stylish and equipped some technological features such as internet, camera and mp3 player. The market researches of Nokia shows that the consumers make decisions in accordance with their own preferences, the product brand and the ability of the economy when supplied with the mobile phone products with the same quality. Thus, researchers in Nokia analyze the different personalities, divide consumer groups and decide what kind of mobile should be supplied to a particular consumer community. This process is products positioning.Designing professional mobile phones with suitable size that fits the requirement of the user and high technology-enablement is what defines the Nokia brand. Consumers view a brand as an important part of a product, and branding can add value to a product. Nokia keeps being good a t molding the good brand image by injecting individuality into product design. For example, Nokia designers believe that the screen of a phone is the â€Å"eye into the soul of the product†. In marketing mobile phones specifically, each mobile phone has a product lifecycle.Nokia could extend the product’s life to 2 years. Successful products progress through four basic stages: introduction, growth, maturity and decline. This progression is known as the Product Life Cycle. The introduction stage is concept of phone, growth stage is Nokia E-Series phone, maturity stage is Nokia N-Series phones, and decline stage is Nokia 3110. 2. Price Nokia understand that most of the consumer demand for portable multifunction device, so the budget of the target consumer for specific model is considered.Nokia price the products by comparing to other products with similar function in the market. Nokia Corporation, which targets all customer segments, has a wide range of price variations from the lower price group to the higher price group depending on customer's positions and needs. In the mobile phone market, the factors affecting Nokia's device prices are the cost of products, customer demand and competition. Nokia initially sells products at a higher price to gain profit. It is to reimburse the cost of investment and cost of research and development.After a period of time, the company reduces the high price for beginning depending on their competitor prices and they make less profit. However, there is still a large profit because of increasing amount of sales. Because of Nokia is establishing as branded so it has the power to sell products at the price they want or even lower price when compete with other company. This successful price strategy enables Nokia to gain competitive advantage in the market. The major method for Nokia to pricing decision is the Brand Life Cycle Model. This model is to set different prices based on different life cycle of product.Nokia set a high price for new products, medium price for second line products and low price for third line products. Nokia pricing on the basis of sufficient market research on consumer number mature an advance technology that a product has, it will successful once the consumers love and purchase the products. For example, Nokia 88 series and Nokia 89 series, consumers who have strong purchase abilities treat the mobile phone as a symbol of status. So this kind mobile phone has a high price and long life cycle and will seldom reduce prices because they will not change their obile phone too frequently 3. Place Nokia Company, which doesn't contact directly with consumers, uses some distributing channels to reach the customers and sells their devices through the mobile service operators such as Vodafone, T-mobile; independent mobile phone retailers such as Carphone Warehouse, The Link; some electrical suppliers like a Dixon and finally the Company's web site. This selling policy carried ou t in the all countries in which Nokia has got the market provides to reach all consumers. Company has made ease of ordering Nokia handsets all over the country.There are around 1, 00,000 distributors of Nokia handsets across the country. Launch of â€Å"Nokia Concept Stores† which makes consumer feels that he or she is standing in the middle of the cellular tech-hub. Initially, the distribution strategy was focused on urban population negating growing demand in rural areas. In order to become competitive, Nokia reformulated its distribution strategy with more focus in the rural areas which were previously served by local competitors. The new efforts made in revamping distribution strategy helped boost sales and increased market share as well.Nokia choose its local business agent based on 5C principle. Nokia will decide whom to choose according to their capital, credibility, channel, cooperation and management. Meanwhile, pay attention to the network marketing and try to take intensive marketing strategy in all domains. For example, Nokia chose new channel pattern called FD, which has ability to change the provincial agent into funds platform. This saves a lot of intermediate links. Through this method, most of Nokia monopoly stores can acquire the ability of direct supply which ensure its good post-sale service. . Promotion Promotion was done by Nokia to increase sales and their publicity. For instance, Nokia offered precious gifts such as get a chance to win Yamaha bikes and Toyota Vios. This is to attract consumers to purchase Nokia mobile phone. During festival such as Chinese New Year, Deepavali, Hari Raya, Nokia will always hold a promotions. In advertising part, there are printed advertisements used by the company to promote their products. There are newspaper, magazines, brochures, TV, radio, website banners, billboards and others.In the advertisement, the Company always emphasizes their well-known slogan â€Å"connecting people† to build relationships, to bring people together, to collaborate and communicate. Nokia invites famous actors to become spoke persons of the products. This will attract more buyers because many people will support their idol. Retailers and mobile phone operators generally carried out sales promotion for Nokia’s devices. Nokia promotes the product to retailers such as Carphone Warehouse, then they promote to consumers.Sometimes they can be joint promotions with a bank or credit card company. Moreover, the mobile phone operators offer campaigns including mobile phone and phone line are the most popular way of promotions. Public relations also play an important role in the Nokia's promotion strategies. The company supports financially some social programs such as educational activities, charities and accept being sponsorship for sports, music and television. Nokia has education, creative arts and civic engagement programs in 57 countries.These kind of social relations make Nokia more att ractive in the mind of consumers to ensure positive opinions about the company. Social media is the fastest, easiest and most cost effective ways of publishing news for a global audience in highly visible way. Nokia have creates and use Facebook Fan Page, Youtube videos to pass the messages to a wider audience. For instance, Nokia N9 is one of the products that have been promoted. It shows functions and strength of Nokia N9 with innovative way and with a suitable music to draw attention of potential buyers.

Wednesday, January 1, 2020

Eating Disorders Anorexia Nervosa - 1493 Words

Kelsey Galicia HDFS 408 Hernandez Illness Paper – Anorexia Nervosa February 28, 2016 According to the Mayo Clinic (2016), eating disorders are â€Å"conditions related to persistent eating behaviors that negatively impact your health, your emotions, and your ability to function in important areas of life.† One such eating disorder is anorexia nervosa. Not to be confused with anorexia, which is simply a general loss of appetite that can be attributed to many medical ailments, anorexia nervosa is a serious eating disorder and mental illness (Nordqvist, 2015). Anorexia nervosa is estimated to affect about .9% of women and .3% of men in their lifetime (â€Å"Eating Disorder Statistics Research,† n.d.). In general, the disorder is commonly characterized by a distorted body image or self-concept, critically low weight (with respect to the patient’s height and age), and an irrational fear of becoming fat or an intense desire to be thin. There are two subtypes to this eating disorder: restrictive and binge/purge. In the restrictive type, the individual limits caloric intake and may compulsively over-exercise. In the binge/purge type, the individual consumes a considerable amount of food in a short period of time (binging) and then deliberately vomits (purging), takes laxatives, or fasts intensely in order to compensate for the food eaten (â€Å"General Information: Anorexia Nervosa,† n.d.). In either case, anorexia nervosa is undoubtedly a dangerous and alarming illness. As far as the etiologyShow MoreRelatedEating Disorder : Anorexia Nervosa1622 Words   |  7 Pages Bulimia Nervosa To be diagnosed with eating disorder, someone must meet certain criteria. The criterion for diagnosis slightly varies depending on if you are referring to people who (A) fear gaining weight, and have significant weight loss,(B) eating a huge amount of food , then use laxative to remove the binged food, (C) the use of excessive exercise and fasting in order to remove or to reduce the amount of calories consumed, and (D) distorted body image, no matter how thin they become, theyRead MoreEating Disorder : Anorexia Nervosa1658 Words   |  7 Pagesbeen affected by this disorder. The specific disorder that is being referred to in this paper, an eating disorder, is Anorexia Nervosa, the restricting type. An eating disorder â€Å"involve[s] disordered eating behaviors and maladaptive ways of controlling body weight† (Nevid, Rathus, Greene, 2014, p. 335). Another well-known eating disorder is Bulimia Nervosa which is characterized by binging and purging (Nevid, Rathus, Greene, 2014, p. 338). Bulimia is different than anorexia since victims of bulimiaRead MoreEating Disorders And Anorexia Nervosa Essay1948 Words   |  8 Pagesnotion of an â€Å"ideal† body and eating disorders, there is no consensus as to the root cause of eating disorders. The general belief is that eating disorders result from one or more biological, behavioral, and social factors including genetics, unpleasant experiences/trauma, peer pressure, teasing, and family members with eating disorders, among others. There are numerous types of eating disorders. Both women and men are affected by eating disorders each day. Eating disorders can occur from an early ageRead MoreEating Disorders: Anorexia Nervosa1653 Words   |  7 PagesAnorexia Nervosa Anorexia Nervosa is one of several subtypes descending from feeding and eating disorders. It is a crippling life-threatening condition marked by a patient placing restriction on energy intake relative to needed energy requirements, resulting in a relentless pursuit of low body weight in the context of age, sex, development and physical health. According to American Psychiatric Publishing of diagnostic and statistical manual of mental disorders (DSM-5) â€Å"Anorexia Nervosa, often timesRead MoreEating Disorders And Anorexia Nervosa947 Words   |  4 PagesEating disorders such as anorexia nervosa, bulimia nervosa, and binge eating disorder consist of emotions, attitudes, and behaviors surrounding weight and food issues. Up to 24 million people of all ages and genders suffer from an eating disorder in the U.S (ANAD, n.d.) bulimia nervosa as well as the other eating disorders are considered to be a female eating disorder, a disorder that only affects women which limits males to seek treatment let alone make aware to other that they suffer from bulimiaRead MoreEating Disorders : Anorexia Nervosa974 Words   |  4 PagesI have always been intrigued with eating disorders, particularly Anorexia Nervosa. When I was 18 years of age, my mother questioned whether or not I was Anorexic and she took me to the family practitioner, who then informed me that I was three pounds shy from being considered underweight. I knew I was thin, but I was really thin, but also really proud of my size. In an African American urban environment being thin was related to illness and drug abuse. I was often teased about how thin and fragileRead MoreEating Disorders : Anorexia Nervosa889 Words   |  4 PagesANAD Eating Disorder Statistics about thirty million people in America of all ages and genders suffer from one of the three main eating disorders. Many people suffer from more than one of the eating disorders. Only 1 in 10 individuals receive the treatment that is needed to recover(AND A). Often eating disorders are known to be triggered by outside factors in their life, but studies show that it is more likely to be a part of their genetics. According to Webster the definition of an â€Å"Eating Disorder†Read MoreAnorexia Nervosa- Eating Disorder1685 Words   |  7 PagesEffects of anorexia are mostly seen on the outside of the victim’s body, but do not be fooled. This detrimental eating disorder affects one’s mind just as much as it would the body. What Anorexia does to the mind is that it distorts the way one views their body. Victims of anorexia become fixated on their body image and overly critical about their flaws and weight. Even being obviously underweight, Anorexics will continuously deny that they have a problem and continue with their fatal practices.Read MoreEating Disorders : Anorexia Nervosa1462 Words   |  6 Pagessuffer from many illnesses, one in particular is eating disorders. There are many types of eating disorders, but there are three common ones that are known today, which are anorexia nervosa, bulimia nervosa, and binge-eating disorder. Eating disorders are not healthy, thi s type of disease can be very fatal and crucial to one s health   mentally, physically, and socially. The purpose of this report is to provide background information about eating disorders, strategies to prevent this illness from occurringRead MoreEating Disorders And Anorexia Nervosa951 Words   |  4 PagesEating disorders are a sickness that can come from psychological issues and it can disrupt the everyday diet. â€Å"A person with an eating disorder may have started out just eating smaller or larger amounts of food, but at some point, the urge to eat less or more spiraled out of control.† The common eating disorders are anorexia nervosa and bulimia nervosa. Anorexia nervosa is when someone see’s themselves as an overweight person, so they watch what they eat since, they have a fear of becoming overweight